"Why this airline?", how much research is enough? (Turkish Airlines interview next week)
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#1 Interview with Turkish Airlines next Thursday. I know the basics, Istanbul hub, flies to more countries than anyone, Star Alliance. Is that enough for "why Turkish" or do they expect more?
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#2 That's the minimum; go two levels deeper. Mention the new Istanbul airport, the wide-body fleet growth, the service concept (the flying chefs on long haul) and something personal, a flight you took, the food, a crew member who impressed you. Specific beats long. Two minutes, four concrete facts, one personal story.
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#3 Perfect, thank you. I have flown with them to Bangkok and remember the chef, I'll use that.
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#4 Update from Zoe's message to me: she got it. Welcome to the network, Zoe.